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Hakuba-Mura, which is a favorite ski and snowboard center of the Japanese Alps, is a touristic place. There are more than 200 racecourses in and around Hakuba-Mura. The reason why Hakuba-Mura is very valuable in terms of winter sports is that there is always heavy snowfall in the region and snow, which is always fresh, fine and soft, paves an appropriate way for winter sports. In the town which is under the influence of the humid continental climate, the winter months are cold and snowy while the summer months are hot and rainy.

There are three different lakes in Hakuba-Mura. You can swim or catch fish in these lakes having extremely clear water. You can see the people windsurfing with pleasure in the lakes when the wind is convenient. The region is also rich in terms of underwater resources and has many thermal springs. Hiking, mountain climbing and mountain biking are popular activities in the town.

Hakuba-Mura's blueberry is very famous. Those who visit the city in the spring and summer months should try this fruit. Apart from this, different tastes made with blueberries can also be tried. The Hasedera Temple and the Wadano no Meri Church are some of the most important structures that can be visited in Hakuba-Mura.